E-commerce marketplace cited as the channel where even automobiles (Hyundai) are now sold, illustrating how much buying has shifted to self-service.
www.amazon.com ↗Former USC Marketing Chair Gary Frazier on brand, niche, the flattening sales org, and why the CMO lost the C-suite
Brett Kelly on the RevOps-to-CRO path, leading 20-year veterans through reinvention, and why AI means producing more — not cutting staff
Josh Heller (Coactive AI) on market annealing, the CRO's real job, and why clarity beats doing more
Kevin White on AI bot traffic, AEO, and the future of digital marketing
Jack Jackson on performative productivity, spheres of influence, and empowering every level to act
LeanScale systems architect Christopher Martyen on debugging, generating, and translating Salesforce config with ChatGPT